Circles of Subiaco, a Perth based hair-mecca was nominated for the AHFA Salon Business of the Year award. To concisely communicated their contribution to the beauty industry and focus on apprenticeships, the owners required a crisp look-book that struck the perfect balance between design and providing the judges with 12 key entry requirements.
A 36-page lookbook designed using Circles existing brand style guide. The publication showcased Circles very own fashion shoots, models and social influencers.
Not only was the publication used as the competition entry, but it also serves as a communication piece for prospective suppliers.